We want to inspire young people with our passion for programming. We believe that learning to program develops not only digital skills, giving a better start into the future, but - more importantly - stimulates the mental development of a child. The mission of our school is to make this knowledge available to the widest possible range of young people, broaden their horizons, give space to develop their creativity, and constantly support students in creating their own future.
Background
During our seven-year business operations, we have already managed to:- launch ca. 50 courses for various age groups (7-19 years old)
- work out over 300 class scenarios
- reach the number of more than 100,000 satisfied customers
- open branches in Poland (130 facilities), Spain, Slovakia, Croatia, Bosnia, Singapore, Australia, Germany, Mexico, Montenegro, Slovenia, Czech Republic, Bulgaria, UAE (Dubai)
Main Advantages
- 130 branches - both own and franchise: we know how to run a school as well as how to cooperate with partners - we are aware of the challenges franchisees face on a daily basis; knowing that, we can efficiently support you at every stage of our cooperation
- Top of the top training scenarios: a real challenge is to provide classes that are fruitful in terms of learning and interesting for children at the same time and we know how to do it
- Great ratings: 94% of overall satisfaction - with such ratings you will easily attract your local audience and fill up the attending lists
- Loyal customers: 84% of our customers sign up for at least one more consecutive course, so a student, if once attracted, will stay with you for longer; thus, you make your marketing spendings more efficient and assure long-term financial stability to your company
- CRM system: you will get access to an extensive system to manage the facility and customer relationship; you will have full control over what happens in your school
- Marketing activities: we will provide you with a proposition of successful marketing actions adaptable to your local conditions
What You Get As A Franchisee
- know-how and experience that will save your money and time
- time-proven standards of managing an educational facility
- detailed and exhaustive training scripts for classes as well as materials for students that will ensure a high level of education at your school
- templates of documents and marketing materials shorten up the time needed to open your branch
- best practices in terms of promotional activities that will help you gather many students at your school from the very first semester
- access to an extensive CRM system that facilitates the handling of entries, payments, and communication with clients, so that you have every operational aspect under control
Investment
There are three models of cooperation available: unit franchise, area-developer and master franchise. A unit franchisee opens one or more schools and runs it for a profit from participant's fees. By the master franchise, a partner gains also territorial exclusivity and is entitled to sell-out sub-franchise licences. Area-developer is something in between – you get an area exclusivity but limited to a part of a country or some urban area.Initial investment starts at €7,000. Royalties equal 7.5%-12% of the turnover. The final values depend on the location of the facility and the franchise model chosen by a partner.
Master Franchise
For selected candidates, we also provide the opportunity to take over the master license. This provides territorial exclusivity as well as possibility to acquire sub-franchisees. Please, contact us if you want to learn more about this opportunity.Interested? Do not wait to contact us and ask for more details! We will be pleased to talk to you about future cooperation.
Coding Giants acquires €3.5 million to strengthen its position in foreign markets
Coding Giants focus on rapid development in global markets. External funding can help facilitate this effort.
Polish EdTech company Coding Giants (Giganci Programowania) over the past several years has firmly established its position in Poland, becoming the most recognizable coding school for children and teenagers in the domestic market. Now is the time to focus on rapid development in global markets. External funding can help facilitate this effort.
Coding Giants is an international programming school founded in Poland offering courses for children and teenagers 7 to 19 years old. Our lesson format combines live group lessons with interactive assignments where students code using popular, well-known languages and environments. We teach children and teenagers 7 to 19 years old coding via an online and stationary format. Our program combines interactive lessons and live group lessons, during which trainers instruct students on coding in well-known languages. The company was founded on four college friend's idea, 12,000 zloty, and a couple dozen students in Warsaw. Now, Coding Giants has over 120 stationary locations in addition to online courses throughout Poland and 14 other countries in four continents. Over 100,000 students have taken attended Coding Giants' courses.
Dynamic Expansion Abroad
Coding Giants is engaged in a simultaneous expansion abroad in two business models: expansion of franchises in 12 countries including Croatia, Bulgaria, Mexico, Australia, UAE, etc. and expansion of our own operations in Spain and Chile with the United Kingdom and Germany coming next. Currently, 90% of the company's customers come from Europe, 5% from the LATAM region, and 5% from other regions 5%. Poland occupies one of the most strategic locations in the business world. The recent focus on foreign markets has resulted in a more than 3-fold year over year increase in the number of students in Spanish-speaking countries. Maintaining this pace of development is the company's key objective for the coming years. Market conditions are conducive to such dynamic growth - by 2027, the size of the educational programming industry for children and teenagers is to reach USD 8 billion, according to Nova One Advisor.
A Wide Range of Courses
Due to demand, over 77 courses and over 500 lesson plans have been prepared for the needs of the students. Coding Giants offers courses to both students who are taking their first steps into the world of programming as well as those who are more experienced. The range of courses offered include Scratch, App Inventor, Python, C#, Javascript and HTML among others. The lessons use environments such as Minecraft Education Edition, Roblox and Unity. Coding Giants employs around 600 qualified trainers, of which 450 on the Polish market. By the end of the year, the company plans to increase to approximately 1,000 trainers.
Investment Fund Objectives
Although the company has scaled significantly despite being a bootstrap (17 million zloty revenue in 2022), the founders decided to seek a round of financing, which would allow for dynamic scaling in foreign markets. The goal is to expand the Spanish and Latin American markets and entry into the UK and German markets. Funding will also be allocated to the development of the proprietary LMS system with innovative gamification and AI modules supporting education.
- Along with the general development of the company, we want to enter foreign markets. In Spanish-speaking countries, we have proven that we are able to translate our business model, expanding at a rapid pace. Now we wish to accelerate expansion even further, which would be difficult to achieve without the support of external funding. We are interested not only in financial resources as we have gained partners who have experience in the development of educational startups in global markets, state the founders of the Programming Giants. - say the founders of Coding Giants
The company recently signed an agreement with two venture capital funds for a financing round in the amount of EUR 3.5 million. The funds that invested in Coding Giants already have existing education startups in their portfolios. The lead investor is the Hungarian Portfolion fund which has previously invested in Novakid, CodeCool, and SDA among others. The fund has assets under management worth 400 million EUR and is supported by OTP Group, the largest banking group in the CEE region.
Coding has the potential to be one of the most in-demand skills in the next decade despite digital education lagging far behind where it should be. That's why learning how to code is a unique opportunity, even in the traditionally strong EdTech industry. Coding Giants takes an exceptional approach in this field and has all the necessary attributes to become a decisive player on a global scale.” - says Mihaly Zsolt, Portfolio
The second investor is the Polish venture capital firm Nunatak Capital, specializing in the areas of Data Science and AI. Previously, the firm provided funding to startups such as LiveKid and Mindgram.
"Data Science solutions, especially those based on AI algorithms, are increasingly being used in the EdTech sector. The analysis of data from Coding Giants' learning management system on student behavior will enable the identification of learning styles, level of motivation to learn, commitment to current tasks, and an accurate diagnosis of knowledge gaps. With the increased acceptance of remote forms of communication due to COVID-19 and ubiquitous internet accessibility, we are witnessing a revolution in education, which is becoming more and more personalized and profiled to student's individual preferences." says Adam Purwin, Nunatak Capital
The main goal of Coding Giants is to become the world's largest coding school for children and teenagers, a Polish EdTech company associated with digital education on every continent. Coding Giants wants to share our knowledge and experience with children especially at a young age to show them the great potential of learning coding and how important it is to function efficiently in the digital world.
When we heard about programming schools for children, we started looking for an offer that would suit us best. My husband is an unfulfilled programmer. When, after more than a decade of working in corporations, he started to work teaching children to program, he feels like he's back on track. I, on the other hand, have always thought that doing something for children is valuable and very inspiring.
In the relationship between the franchisor and the franchisee, the most important thing is that both parties are completely open in communication. I was able to ask all sorts of questions, from all spheres of business, so at no point did I have the feeling that I was alone in this. They were ready to help, answer questions, advise what to do and how to set everything up, whether it was about business, technical things, marketing, or customer relations. I can really say that they are true partners!
I strongly recommend cooperation with Coding Giants at your location. The company provides a time-proven business model, a strong brand and support in day-to-day activities. If you add to these knowledge of the local market and some operational energy, you will be able to build up an interesting, modern educational company.
