Best.Energy : Anwar Shahada Interview From the Best Energy Mastermind 2024
How to use this video
This video features insights from a current franchisee sharing their experience with the Best Energy franchise. As you watch, listen for details about daily involvement, support, and challenges as well as successes. If this perspective resonates, the next step is to request more information and speak directly with the franchisor.
About This Video
The Mastermind 2024 interview with Anwar Shahada — the Saudi-based Mastermind partner whose business operates as IoTech in the Kingdom — is one of the regional partner-spotlight assets in the Best Energy EU library. Mastermind 2024 was the brand's annual partner-network gathering, and the interview series captures Mastermind partners on camera describing their territory, their customer mix, and how the Eniscope platform fits into their go-to-market. The Saudi Arabia context matters for prospective European partners considering the model. The Kingdom runs a heavy energy-consumption profile across hospitality, food distribution, manufacturing, and large commercial real estate; Eniscope's behind-the-meter monitoring approach lands particularly well in those settings because asset-level visibility immediately surfaces compressor cycles, refrigeration plant inefficiencies, and HVAC waste that would otherwise be invisible on a main-meter bill. Anwar's IoTech operation is the partner-network example of what that opportunity looks like when a territory operator runs at full capacity. The Mastermind program itself is the platform-and-partner stack a prospective European franchisee inherits when they sign with Best Energy. The partner brings the territory ambition, the customer relationships, and the deployment discipline; Best Energy provides the Eniscope hardware, the partner training, the commercial frameworks, and the in-network peer connections that the Mastermind annual surfaces. Watch the Anwar Shahada interview alongside the other Mastermind 2024 partner spotlights on this page for the full picture of what the partner network looks like in production across multiple markets.