Eazi-Apps : Dominic Potts on Leaving IT for an Eazi-Apps Business

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This video features insights from a current franchisee sharing their experience with the Eazi-Apps franchise. As you watch, listen for details about daily involvement, support, and challenges as well as successes. If this perspective resonates, the next step is to request more information and speak directly with the franchisor.

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Eazi-Apps : Dominic Potts on Leaving IT for an Eazi-Apps Business
Published: Mar 11, 2024 | Updated: Aug 19, 2026

About This Video

Dominic Potts worked in IT for nearly thirty years, starting as a junior developer for a local pensions company in Tunbridge Wells. His role was made redundant in mid-2019 and he took time out to figure out his next move. After looking across a wide variety of business opportunities he decided to stick with something he knew - and inside the digital category, app building and website building led him to Eazi-Apps as the offer that best suited the kind of operator profile he had built up.
He calls them brilliant - bringing forward solutions that supported him through the launch phase and continuing to be available now even though he doesn't need them as often as he used to. The Eazi-Apps 'family' framing - the people he names as Richard and Joe among others - is consistent with the partnership-rather-than-transaction culture other partners describe.
On the client side, Dominic operates without a tight niche but has a varied book. Recent work includes Chloe May, a fantastic jewellery designer he's working with on her digital presence and SEO. He's also working with a large education recruitment company where he's grown LinkedIn followers by 400% - a result that establishes the kind of organic-reach outcome a local SME or recruiting business gets from an Eazi-Apps partner running their digital presence.
Watch Dominic's interview for the IT-career-to-Eazi-Apps pivot story, the variety of clients an established partner can serve, the growth-result evidence on a real education-recruitment account, and the lifestyle and flexibility advantages he wouldn't have had outside the brand.

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