Husse Serbia

The Franchise Opportunity

Husse is a Swedish pet food company founded in 1987, operating across Europe with a proven home-delivery model. Instead of retail stores, Husse delivers premium pet food, cat litter, and accessories directly to customers' doors.

The single-unit franchise in Serbia is a van-based, low-overhead business. You operate from home, store stock in a garage or basement, and deliver to customers in your exclusive territory. Orders come online or by phone and are managed through Husse's back-office system.

Advantages of Becoming a Franchisee

• Low, transparent investment of ~€8,000.

This covers the €4,000 franchise agreement (including a starter kit worth ~€800 with vehicle branding paid by Husse), company registration, initial marketing, and first tax/social contributions.

Low monthly royalty of €100, reducible through marketing. Royalties start six months after your first order. For every €100 invested in local marketing, you receive €33 back.

• Comprehensive training and support.

A 2-day initial training covers sales, pet nutrition, product knowledge, and administration, plus ongoing nutrition training, a website with online ordering, and a back-office system.

• Van-based, low overhead.

No retail space needed – operate from home, store stock in a garage, and deliver using a branded vehicle (branding covered by Husse).

• Exclusive territory with existing customers.

You take over existing customers and prospects, giving you a running start.

• Full credit on product purchases.

No upfront payment for stock, reducing working capital pressure.

Franchisee Requirements

All franchisees require the following:

1. Delivery vehicle.

You need access to a car or van for deliveries. White is preferred to match the brand image, but it is not mandatory – any colour is acceptable as long as the vehicle is reliable for regular delivery rounds. Husse covers the branding cost.

2. Storage space.

A clean, dry garage or basement is sufficient- no commercial warehouse or retail unit is required.

2. Registration and licence.

You must hold a valid Category B driving licence and be able to register as a sole trader or limited company in Serbia. Prior experience in the pet or food industry is not required – training covers everything.

3. Sales ability and motivation.

You should be comfortable approaching pet owners at local events and creating new sales opportunities. A determined, creative approach is essential.

4. Training.

You must complete the 2-day initial training covering sales, pet nutrition, product knowledge, and administration, plus ongoing nutrition training.

The Next Steps

Start your Husse single-unit franchise in Serbia for approximately €8,000. Monthly royalties start at just €100 after six months, and can be reduced through marketing.

Contact us today to check territory availability and take the first step toward owning your own business.